Did you know an Economics principle states that you can reap more than 80% benefits or outputs by putting in only about 20% effort? And the best part is that you can incorporate this approach into many sectors of business – including Affiliate Marketing SEO. So, if you are an affiliate marketer seeking to grow your business and want to optimize your content for SEO, this comprehensive guide is for you!
Quick Introduction: What Is The 80/20 Approach To Affiliate Marketing SEO?
According to the Pareto Principle, a concept in economics, 20% of your actions or input will result in 80% of your results! In other words, a small portion of your investment efforts can help you see major outputs or returns. And this approach applies in many different business sectors, even in affiliate marketing and SEO.
So, what is the 80/20 approach in Affiliate Marketing SEO? It means that 80% success of your affiliate marketing strategies lies in 20% of the SEO techniques used – just a subset but the portion making the biggest impact.
Moreover, if tracked properly, you can tell which SEO techniques are helping you the most to achieve such a great portion of your success and then utilize those tactics again to reap similar results. These keywords and content create a constant getaway to traffic and conversions.
But what portion of your SEO strategy can help you go 80% of the way? Continue reading to find out.
Affiliate SEO Strategies That Will Surely Result In 80% Of The Success
While you can strategize for affiliate marketing SEO in many ways, there are only a few basic steps that are crucial for the 80/20 approach and maximum ROI. These steps to affiliate marketing SEO success are:
- The Right Choice Of Keywords
- A Well-Thought-Out Content Strategy
- Ways To Improve Ranking Over Time
Step 1: Pick The Right Keywords
While affiliate marketing SEO practices are becoming a go-to marketing strategy, it is important that you do thorough research on keywords to stay ahead of the game. Large SEO firms will try to go for the big keywords with hundreds or thousands of searches every day, but it is important to remember that competition there will be high, and it will be very unlikely that websites with than enough backlinks will not be able to break through on SERPs.
So what can be done in this situation? Look for keywords that see a good amount or just enough traffic over a certain period of time (maybe 1 month) but do not have existing content that is satisfactory. These are keywords that people are searching for on the internet but are leaving with under-served results.
Target these keywords and strategize your content powerfully. Sometimes, you can also go for zero-volume keywords if you think you will be able to put in the extra value in your content that readers are looking to find; read more about why this can be beneficial from right here.
Google’s algorithm will be able to separate your enriched content from those that are all existing for the said keywords but rank yours higher if they find something better in your posts and pages. And you will be able to see success much quicker than if you tried to rank your content for the big, competitive keywords. This can be an example of reaping big results from small efforts.
Step 2: Write Detailed Guides & How-To Articles
Now, targeting keywords isn’t the only task for boosting your affiliate marketing SEO – you have to insert these keywords into high-quality content. And according to many resources, the most searched-for content is detailed guides or step-by-step tutorials with word counts ranging from 2,000 words to 3,000 words.
But how do you incorporate the 80/20 theory of affiliate marketing SEO here? If you look at the resource above from Buzzsumo, writing 1,000 – 2,000 words can get your posts an astounding 6K shares, while writing 2,000 – 3,000 words can see almost 8K shares and 3,000 – 10,000 words can get you about 9K shares.
To reap the most benefits by writing blogs by putting in only the amount of effort needed, you can aim to make the most of your web content between the word limit: 2,000 – 3,000. And then, include the keywords you have targeted into your website content enough times for search engines to identify and rank your content.
For the best practices to rank your website with enough keywords:
- The article title or heading
- The SEO title and meta description
- The URL slug of the article
- Within the introduction paragraph or the first 10-15% of the content
- In any of the headers – H1, H2, or H3 tags
Step 3: Add Backlinks To Enrich Your Content
Link building is crucial for increasing your website’s organic traffic and SEO rating. And if you want to drive traffic to your affiliate content and boost visibility, add links to other high-ranking articles, websites, and domains.
Here are the type of links to enrich your affiliate marketing content for SEO:
🔗 An internal link is one that joins the various subpages of a single domain. It is typically arranged in a link structure, which is a web. Additionally, it’s utilized to guide website visitors through the material in a specific order known as a click path.
🔗 A backlink, which is only a connection made as a one-way conduit that directs users to another website, is another name for an external hyperlink.
🔗 When you link your domain to another, you are creating an outbound hyperlink. The main purpose of this link is to provide references or suggestions.
Step 4: Add To Your Content Or Update Regularly
And finally, even after researching and preparing your content for the best affiliate marketing SEO practices, your next step is to try to get your content ranked consistently over time. And to do so, you need to constantly update your content to stay up to date with the latest trends, statistics, and other factors.
You can consider adding new content, especially if you publish tutorials and guides, which might require changes with time. Especially these days, videos, podcasts, and related visuals help attract and engage readers instantly.
Grow With The Most Powerful Affiliate Marketing SEO Strategies
And with that, we conclude our ultimate guide on 80/20 Affiliate Marketing SEO. We hope this blog was easy to understand and helpful for all affiliate marketing for maximum SEO growth from a small effort. Let us know of your experience with link building by commenting below; we would love to hear from you. Join our Facebook group to communicate or subscribe to our blog for more useful tutorials, the latest news, and updates.